1. Information We Collect

We collect the following types of personal data:

a. Personal Identifiable Information (PII)

• Contact Information: Name, email address, phone number, and postal address.

• Business Information: Company name, job title, and company contact details.

• Billing Information: Credit card details and payment information (only processed through secure, third-party payment processors).

b. Usage Data

• Website Activity: Information about how you interact with our Website, including IP address, browser type, device information, referral sources, and pages visited.

• Cookies: We use cookies and similar tracking technologies to track your activity on our Website and store certain information. For more details on cookies, please refer to our Cookie Policy below.

c. Communication Data

• Customer Support Data: Any personal data you provide when you contact us for support, inquiries, or feedback (e.g., via email, contact forms, or chat).

2. How We Use Your Dat

We may use the personal data we collect for the following purposes:

• To Provide Services: To deliver technology consulting services, including web development, machine learning, business intelligence, and process automation, as requested by you.

• To Communicate with You: To respond to inquiries, provide customer support, send you service-related updates, and respond to feedback.

• To Process Payments: To handle transactions for services purchased.

• To Improve Our Website and Services: To understand how our Website is being used, diagnose technical issues, and improve user experience.

• To Send Marketing Communications: If you have opted in, we may send you promotional emails, newsletters, or offers related to our services. You can unsubscribe at any time.

3. Legal Basis for Processing

While the General Data Protection Regulation (GDPR) applies to businesses operating in the EU, in the U.S., we rely on the following legal bases for processing your personal data:

• Consent: When you voluntarily provide your personal data (e.g., subscribing to our newsletter or filling out a contact form).

• Contractual Necessity: To perform a contract with you or to take steps at your request before entering into a contract (e.g., providing you with our services).

• Legitimate Interests: To pursue our legitimate business interests, such as improving our services, marketing, and communications.

• Compliance with Legal Obligations: Where required to comply with legal requirements, such as tax or accounting obligations.

4. Data Sharing and Disclosure

We will not sell, rent, or trade your personal data to third parties. However, we may share your data with trusted third parties under the following circumstances:

• Service Providers: We may share your data with third-party service providers who help us operate our business, such as payment processors, hosting services, analytics tools, or customer support platforms.

• Legal Compliance: We may disclose your data if required to do so by law, to comply with a legal process, or to protect the rights, property, or safety of RifTech Consulting LLC, our clients, or others.

5. Data Retention

We'll keep your personal data only for as long as we can to fulfill the purposes outlined in this Privacy Policy, including compliance with legal obligations, resolving disputes, and enforcing agreements. The retention period may vary depending on the nature of the data and the services provided.

6. Your Rights Regarding Personal Data

While the GDPR rights apply specifically to EU residents, as a resident of the United States, you have the following rights under applicable privacy laws (including CCPA for California residents):

a. California Residents’ Rights (CCPA)

If you are a California resident, you have the following rights regarding your personal data:

• Right to Know: You can request to know the categories and specific pieces of personal data we have collected about you, the sources of that data, and the business purposes for which we use the data.

• Right to Delete: You can request that we delete your personal data, subject to certain exceptions.

• Right to Opt-Out: You can opt out of the sale of your personal data (although we do not sell personal data to third parties).

• Right to Non-Discrimination: You have the right to request that we not discriminate against you for exercising your rights under the CCPA.

To exercise any of these rights, California residents can submit a request to contact@riftech.io.

b. General Rights

• Right to Access: You have the right to request a copy of the personal data we hold about you.

• Right to Rectification: You can request that we correct any inaccurate or incomplete data we hold about you.

• Right to Erasure: You can request that we delete your personal data, subject to certain legal exceptions.

• Right to Restrict Processing: You can ask us to restrict the processing of your personal data in certain circumstances.

• Right to Data Portability: You can request a copy of your personal data in a commonly used, machine-readable format, and transfer it to another controller.

• Right to Object: You have the right to object to the processing of your personal data, including for marketing purposes.

• Right to Withdraw Consent: If you have given consent for us to process your personal data, you may withdraw that consent at any time.

To exercise these rights, please contact us at contact@riftech.io. We will respond to your request within the time frame required by law.

7. Security of Your Data

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction. However, please note that no method of data transmission over the internet or electronic storage is 100% secure.

8. Cookies and Tracking Technologies

Our Website uses cookies and similar technologies to enhance user experience. Cookies help us analyze how our Website is being used, personalize content, and improve functionality. You can control cookie settings through your browser or opt out of non-essential cookies by adjusting your preferences.

For more information on the cookies we use and how to manage them, please see our Cookie Policy.

9. Third-Party Links

Our Website may contain links to third-party websites or services that are not operated by us. We are not responsible for the privacy practices of these third-party sites, and we encourage you to review their privacy policies before providing any personal data.

10. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. When we make changes, we will post the updated policy on this page and update the "Last Updated" date at the top. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your data.

11. Contact Us

If you have any questions about this Privacy Policy or our data practices, or if you wish to exercise your rights under the CCPA or other privacy laws, please contact us:

• Email: contact@riftech.io

• Address: RifTech Consulting LLC, Clifton, NJ, USA

By using our Website or services, you consent to the practices outlined in this Privacy Policy.